在伯克利大学学习音乐管理是一种什么样的体验,想考

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  • # 1楼
    2019-07-12
    音乐管理专业是以音乐学专业知识为基础,以音乐管理学为依托,音乐艺术鉴赏学、经济学、市场营销学、心理学、统计学、会计学等诸门学科相关内容,将音乐策划、音乐传播、音乐产业营销等新型运用门类作为主要教学研究内容;以案例调研、专业实习和媒体技术运用作为特色教学手段,是一个跨学科的、现代人才市场急需的新型专业。
    伯克利音乐学院
    Berklee College of Music
    学历:学士
    学制:四年
    课程内容:
    Synthesize the terminology of the music industry
    Apply copyright and intellectual property law as related to the music industry
    Develop effective promotion and marketing mechanisms for the exploitation of music
    Communicate effectively within business environments (musically, orally, and in writing)
    Apply contemporary business practices to corporate and entrepreneurial environments
    Assess financial and economic considerations in the commerce of music
    Integrate, employ, and forecast technological applications as they appear in business environments
    Synthesize and apply leadership models, and the ethical considerations upon which they are founded
    学历:硕士(西班牙)
    学制:两年
    入学要求:
    • Prior academic success.
    • Experience in music or entertainment, preferably with a business connection.
    • Leadership in professional and/or academic environments.
    • Effective communication skills (musically, orally, and in writing).
    • The ability to work effectively with others typically found in the global music industry.
    课程内容
    1. Synthesize the language of the global music and entertainment industries
    2. Evaluate and apply leadership models as tools for ethical and culturally-influenced decision-making
    3. Apply effective promotion and marketing strategies to the global development of music and entertainment
    4. Synthesize research techniques applicable to the global music and entertainment industries
    5. Synthesize intellectual property laws, with particular attention to rights licensing
    6. Assess markets for emerging business models
    7. Assess financial considerations in the commerce of music and entertainment in a global economy
    8. Forecast trends and gain expertise in the technology applications appearing in business environments
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